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"Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age. In SMART...
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"Whether you're looking for your next job or promotion, or you're a new or future entrepreneur or freelancer, strategic writing can be the key to achieving your goals. This friendly guide shows you how to understand your audiences and create messages that win the 'yes' you want. You'll learn an easy structure for determining what to say and how to say it that works for every email, proposal, blog, resume, letter, report, website, social post, presentation...
Description
A trigger series to practise taking minutes and notes. A program designed to develop memory and recall, learning to take notes and minutes, as well as improving writing skills. Ideal for office employees, support staff and anyone who attends a meeting and is required to take minutes. The six segments provide viewers with situations so they can practise taking minutes. This program is designed to be used for groups and individuals training to take...
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Corporations and agencies outsource most of their copywriting and need copywriters more than ever today--including for Internet marketing. Most copywriters cannot keep up with the demand for their services, and many make between $50,000 and $150,000. Start & Run a Copywriting Business is your essential guide to getting started and prospering in an industry that offers subst
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"Searching for a job can be hard and demoralizing work. In Why You, Why Me, Why Now, Rachel Toor delivers some good news. The most important thing is within your control—a mindset that shows you know the goals of the organization you want to work for and that you’re ready and eager to contribute. Toor provides, with compassion and enthusiasm, strategies to make it easy for hiring managers to say 'yes.' Through useful and funny anecdotes, she offers...
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Have you been thinking about writing a book for several years? But, haven't started yet?
Do you really want to finish writing your book this year?
Then, you need this guide.
Packed with wise insights aimed at helping you succeed as a first-time non-fiction author, this book is a must-have guide for the beginner. The book's friendly tone; and clear, straightforward writing style makes it easy to read for anyone. No matter what topic you choose to...
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TAKE THE PAIN OUT OF PRESENTATIONS.
Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.
Written by presentation expert Nancy Duarte, the HBR Guide to Persuasive Presentations will help you:
Win over tough crowds
Organize a coherent narrative
Create powerful messages and visuals
Connect with and...
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Effective writing is accessible, professional, and direct. In the business world, the best writing must be friendly but not too conversational, professional without being dry, and results driven without feeling like a "hard sell." Business Writing for Results shows you how to write emails, reports, proposals, and other action-oriented communications that meet these standards-in three easy steps. You'll write cleaner, more polished communications in...
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Here is one book every job hunter needs. Fast paced, with no fluff, Winning Job Interviews is packed with strategies and techniques that are practical, market-proven, and easy to use. Combining 30 years of career expertise with equal doses of motivation and humor, Dr. Paul Powers shows you how to:
• Overcome the "deadly dozen" roadblocks that trip up the even the most-seasoned job hunter.
• Always have a great, fail-safe answer for even the most...
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